About Us
AJI-DSD Apparel creates focused apparel brands that help people represent what matters most to them.
AJI-DSD INC began in 2013 with a vision to build practical, community-centered businesses. AJI-DSD Apparel grew from that vision and now serves as the company behind WearHQ Brands.
WearHQ Brands is designed as a family of specialized apparel destinations. Each brand serves a distinct audience while sharing the same commitment to dependable service, meaningful design, and community connection.
To create apparel brands that help people proudly represent their schools, hometowns, families, beliefs, service, and personal style.
Chief Executive Officer
Brandon Belcher leads AJI-DSD INC, AJI-DSD Apparel, and the WearHQ brand family. His work focuses on business strategy, technology, brand development, partnerships, and creating accessible apparel programs for schools and communities.
Chief Operating Officer
Elizabeth “Libby” Belcher supports the daily operations and long-term growth of AJI-DSD INC and its divisions. Her leadership helps guide organization, customer care, brand standards, and the dependable execution of WearHQ initiatives.